Vietnamese agricultural products will be distributed directly to Chinese consumers through major e-platforms and social media, offering opportunities for enterprises to expand their market presence and enhance export potential.
Under the annual trade promotion programme being implemented by the Ministry of Agriculture and Rural Development (MARD), there will be continued efforts to boost exports and increase consumption at home.
In addition to traditional distribution channels, through e-commerce initiatives, local products, especially One Commune One Product (OCOP), gain faster and more effective exposure to consumers nationwide compared to traditional channels, which is particularly beneficial for newly established firms.
